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Pantone - colouring our world

22 Aug 2016

Pantone

Pantone

In 1963, Lawrence Herbert, Pantone's founder, created an innovative system of identifying, matching and communicating colours to solve the problems associated with producing accurate colour matches in the graphic arts community.

His insight that the spectrum is seen and interpreted differently by each individual led to the innovation of the PANTONE MATCHING SYSTEM®, a book of standardized colour in fan format. In the mid 80’s he took the same formula and created a completely new system relative to textiles for fashion, home & interiors.

From the elusive rainbow, Pantone expanded its colour matching system and has created the world’s universal language of colour concept for designers, marketing, advertising, fashion, cosmetics, textiles, homewares and many industries across many platforms of media. Pantone continues to develop colour communication tools for a variety of industries and aggressively adopt new digital technology to address the colour needs of design and production professionals.

Today, the PANTONE name is known worldwide as the standard language for accurate colour communication, from designer to manufacturer to retailer to customer, across a variety of industries. Pantone continues to develop colour communication and inspirational tools, and aggressively adopts new digital technology to address the colour needs of the creative community everywhere.

The PANTONE FASHION, HOME + INTERIORS Color System is a vital tool for designers in the apparel, home furnishings and interior design industries for selecting and specifying colour used in the manufacture of textiles and fashion.

The System currently consists of 2,310 colours in cotton or paper format and is ideal for assembling creative palettes and conceptual colour schemes, as well as providing global colour communication and control in the manufacturing process from concept to manufacturer to retailer to consumer. The Pantone View Colour Planner was introduced in 2004 it is a biannual trend forecast tool that offers seasonal colour direction and inspiration 24 months in advance for multiple usages, including industrial design, home furnishings, textile, menswear, women's wear, active wear, cosmetics and many related industries.

WHAT IS THE PANTONE COLOR OF THE YEAR?

A symbolic colour selection; a colour snapshot of what we see taking place in our culture that serves as an expression of a mood and an attitude, released late November each year.

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