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NMIT student draws right card for $5000 win

22 Mar 2013

Emma Leonard, an NMIT (Northern Melbourne Institute of TAFE) student, has won the Northland Gift Card Design Competition. Emma, a Diploma of Illustration graduate and current Advanced Diploma of Creative Product Development student, takes home $5000 worth of gift cards which, for the next 12 months, will feature her winning design.

Northland posed the question “What does fashion mean to you?” to artists, designers and photographers as part of their Autumn-Winter fashion launch. With around 500 entries it was up to an expert panel of judges - including model, actress and presenter Pia Miller - to whittle the entries down to a top twenty before selecting the overall winner.

Emma uses watercolour, gouache and ink to create images of ethereal beauty, often female figures delicately rendered in pen and enlivened with languorous splashes of watercolour. Emma's work has featured in Semi-Permanent, Yen and Monsa's Hand Made Illustration. She works for the illustration agency the Jacky Winter Group where her clients have included Alloy Entertainment, Tessuti Fabrics and Hardie Grant publishers.

Con Emmanuelle, NMIT's Visual Arts Program Coordinator, says Emma's winning design displays the simple, beautiful execution the judges were looking for. "I'm proud, very proud, not only of Emma, but of all the students who had the guts and confidence to enter such a popular competition. It's amazing that NMIT students took out 10 of the top 20 finalists. Confident design, that's what it's all about."

Con attributes the great result to talented Diploma of Illustration and Diploma of Graphic Design students and the guidance provided by their teachers. "The competition was embedded within the course so teachers had the time to assist students with their entries. Having a professional designer - like our teachers - explain the brief and technical specifications is invaluable."


Interview / Photo Opportunity

Media enquiries should be directed to the NMIT Communications Officer, James Gardener, on (03) 92691579, 0413 483 182 or

NMIT (Northern Melbourne Institute of TAFE) - Situated on six campuses and six training centres throughout Melbourne's north plus a regional campus at Ararat, NMIT delivers vocational training, higher education and lifelong learning capabilities for a global workforce. NMIT forges partnerships with community, industry and government to produce practical, solution orientated graduates capable of making meaningful contributions to their chosen field of endeavour.