Yarra Bend Press

Brad Webb

profile-brad-webbTrained as a typographer with over twenty five years industry experience, Brad Webb has worked for a number of blue chip Australian institutions including the AFL, Australian Red Cross, and Vision Victoria producing a range of advertising services from magazines and annual reports to point of sale and branded packaging.

In 1995, he launched Ned Kelly: Australian Ironoutlaw which has grown to be one of the largest history related web sites in Australia, receiving in excess of 8.5 million hits a year. Brad developed the manuscript for the world’s first GPS Audiobook system and has spoken at length about the legend of Kelly on national television, radio, and in print. Brad’s interest in history extends beyond the reaches of Ned and his gang. As a regular contributor to Independent Australia, he covers a range of topics specifically related to Australia and her region.

Brad currently splits his work hours between Triple A Events, an event management and promotions company; WebbDesign, his web and digital publishing platform; Network Creative Services, an award winning book, print and design production company; and Melbourne Polytechnic's Bachelor of Writing and Publishing as a Lecturer and Coordinator of the Yarra Bend Press publishing studio. Prior to Melbourne Polytechnic, Brad worked as a Sessional Lecturer from 2004 to 2009 at the RMIT School of Advertising in Melbourne, and managed James Cook University’s live work studio Ross Design in Townsville from 1999 to 2002.

In 2013, Brad was a guest speaker at the International Conference on Books and Publishing in Regensburg, Germany where he presented a paper on the unique Reverse Internship Program which he had been developing in conjunction with key publishing industry personal on behalf of Melbourne Polytechnic's Bachelor of Writing and Publishing program.

As an author, Brad published his first iBook project titled Ned Kelly: A Pictorial History which is now available for worldwide download via the iTunes Bookstore. This multimedia iBook explores the legend of Ned Kelly in never-before-seen interactive detail. Readers can listen to audio, view video, photographs and documents in high definition and track the pictorial history of Ned in a clear and concise manner. As a bonus this edition also includes the entire collection of Ned Kelly related correspondence from his 1870 letter to Sergeant Babington at age fifteen to his last correspondence to the Marquis of Normanby the day before his execution in November, 1880.

Brad’s current publishing projects include the re-release and update of a number of Don Bradman full colour coffee table hardcovers on behalf of the BradmanArt exhibition. Recent publications include the 248 page hardcover biography titled Ellen: a woman of spirit written by Noelene Allen, and the second edition 312 page hardcover of Max Brown‘s historic novel, Australian Son: the story of Ned Kelly. Noelene Allen’s book chronicles the life of Ellen, mother of Australia’s most famous bushranger Ned Kelly, and her struggle as a poor Irish immigrant raising twelve children in a hostile environment. Ellen: a woman of spirit was nominated for a Victorian Community History Award in the category ‘History Publication Award’. Originally published in 1948, Australian Son has long been recognised as the classic account of a turbulent, formative period in the history of Australia. Since publication, a number of writers have produced books on the Kelly outbreak, adding to the available knowledge and the variety of possible viewpoints on the celebrated events. In 2003 Max decided to bring his early classic up to date with the release of a first edition soft cover; those who know his first account, or its 1956 revision, will find much that is familiar in this version of the story, and quite a lot that is new.

In 2010, Brad completed his Masters at Monash University in Publishing and Editing and is now currently developing his PhD for the University of the Sunshine Coast. In 2016, as part of the PhD's research component Brad launched ComiXpo which showcases some of the greatest science fiction and fantasy pop culture names in comics, movies, television, animation, and gaming. ComiXpo's fairs highlight the best in collectables, merchandise, and memorabilia from both industry and the fans through the presentation of amazing props, costumes, art, and impressive fan based cosplay, coupled with innovative customer interactions. In his other spare time Brad enjoys renovating houses, with eight under his belt, sweating it out on the squash court, spending time with his wife Jennie and their two young boys, Thomas and Benjamin, and writing the world’s slowest novel, a Kelly related horror fiction piece titled Ironoutlaw.

Publishing and Australian History

Network Creative Services

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Last Modified: 8th July 2019