Study Areas



Marketing lets people know that your business exists – it acts to transform viewers into consumers. If you enjoy business and strategy, then marketing could be the right path for you.

Our marketing courses teach you traditional marketing theory and business practices alongside new media, digital media effective use of each platform. We focus on industry projects as part of course work so you are confident in your first job. Marketing can offer you a career within marketing management or customer and sales coordination. Every business requires a marketing team, so you could work in an agency, in the private or public sector.  

Areas of study include:

  • Create market strategies
  • Develop strategic plans
  • Develop organisational marketing objectives and marketing plans
  • Evaluate international marketing opportunities
  • Identify markets
  • Manage market research
  • Manage financial plans
  • Process customer complaints
  • Risk management
  • Work with diversity
Certificate IV in Marketing and Communication
Start generating sales from day one. Our Certificate IV in Marketing and Communication will get your marketing career off to a flying start. Learn a range of vital skills in our comprehensive course.

Diploma of Marketing and Communication
Enrol in our Diploma of Marketing and Communication to learn the practical application of contemporary marketing theory. You'll also benefit from our strong reputation within the industry.

Advanced Diploma of Marketing and Communication
Run your own marketing business. Move up into key management positions. Enrol in our Advanced Diploma of Marketing and Communication that focuses on practical skills and contemporary marketing theory to get you ahead of the game.

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Last Modified: 14th February 2019

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